How to set up Email Branding for iHomefinder MAX (Optima Express)

To access Email Branding, log in to your WordPress Dashboard then go to > Optima Express > Email Branding

Email branding will allow you to add your branding to the email messages that are sent from iHomefinder for items such as: 

  • New listing / Sold notifications
  • Market Report emails
  • Message confirmations
  • Email Campaign messages
  • Automated Greetings: Birthday and Transaction Anniversary

Note: Messages sent using the Send Email feature to send one time targeted messages do not use the Email Branding. 

IDXCentral Pro Tip - Send Email Template with Limited Branding

When creating a message using the Send Email feature, we recommend creating a message with some type of branding, then saving that message as a draft that can be duplicated and used for future messages to keep them looking/formatted consistently. If you would like help with this, reach out to our support department and we an review some options.

 

 

Basic Branding

Easiest solution for some basic branding and does not require any HTML knowledge.

Agent Photo
There appears to be no spacing between the agent photo and the company details positioned to the right of the photo, which doesn't look that great. This is our recommendation to get the best outcome. The agent photo (as seen in screenshot #2) should be 125 pixels wide, but save it on a canvas of 150 pixels. Position the agent photo to the top left of the canvas. This way, there will be 25 pixels of whitespace to the right, and therefore keep the text from touching the agent photo.

Logo 
The logo (as seen in screenshot #1) should be 280 pixels wide. If you don't want your logo to be that wide then save the image with whitespace around it as needed. For example, the logo in the screenshot is actually 200 pixels (wide) but was centered and saved on a canvas of 280 pixels.

Business Information
This content will appear at the top just under the Logo (#1) and to the right of the Agent Photo (#2).

 

 

Custom HTML Branding

You can add custom HTML for the header and footer to gain more control over your emails' branding.

Email Header and Email Footer
Style your custom header and footer in the respective sections. We highly recommend only using the “Code” tab to enter your custom code.  Also, if you do enter Code, DO NOT change between Code and Visual mode, as WordPress will sometimes reformat your code and potentially break the layout.

 

 

Sample Design

We have designed this layout for your use and customization. The corresponding code is provided below. To adapt it, simply update the logo references, links, and contact details.

 

Example Code

<!-- ===== EMAIL HEADER ===== -->
<table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="border-collapse: collapse; background: #000; margin-bottom: 30px;">
    <tbody>
        <tr>
            <td align="center" style="padding: 16px 12px;">
                <table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="border-collapse: collapse;">
                    <tbody>
                        <tr>
                            <td align="center" style="padding: 8px 0;">
                                <!-- Logo -->
                                <a href="https://napa.idxcentral.net/" target="_blank" style="text-decoration: none; max-width: 450px;">
                                    <img src="https://napa.idxcentral.net/wp-content/uploads/2024/04/RM-Logo.png" alt="logo" style="width:100%; max-width: 200px;" />
                                </a>
                            </td>
                        </tr>
                    </tbody>
                </table>
            </td>
        </tr>
    </tbody>
</table>
<!-- ===== END HEADER ===== -->

 

<!-- ===== EMAIL FOOTER ===== -->
<table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="border-collapse: collapse; background: #000; margin-top: 30px;">
    <tbody>
        <tr>
            <td align="center" style="padding: 28px 12px 16px 12px;">
                <table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="border-collapse: collapse; color: #ffffff;">
                    <tbody>
						
                        <!-- Logo (small) -->
                        <tr>
                            <td align="center" style="padding: 0 0 12px 0;">
                                <a href="https://napa.idxcentral.net/" target="_blank" style="text-decoration: none;">
                                    <img src="https://napa.idxcentral.net/wp-content/uploads/2023/01/compass_logo.png" alt="logo" style="max-width: 100%;" />
                                </a>
                            </td>
                        </tr>

                        <!-- Name / Legal line -->
                        <tr>
                            <td align="center" style="padding: 15px 0 8px 0; font: 13px/1.5 Arial, Helvetica, sans-serif; color: #ffffff;">
								<div style="text-align: center; line-height: 1.5; padding: 10px 5px 6px; font-size:16px;">Rhonda Martin</div>
                                <div style="text-align: center; line-height: 1.5;"><a href="tel:5305778027" aria-label="call 5305778027" style="color:#fff; text-decoration: none;">(530) 577-8027</a> &nbsp;|&nbsp; CA DRE# 012345678</div>
                                <div style="text-align: center; line-height: 1.5; padding: 5px;">PO Box 7300, Chico, CA 95927</div>
                            </td>
                        </tr>
                    </tbody>
                </table>
            </td>
        </tr>
    </tbody>
</table>
<!-- ===== END FOOTER ===== -->